Elderly Health Packaging

1. Brighten jelly
2. Calcium milk
3. Instant Ink Cap Mushroom Congee Gel

Causes of swallowing difficulties in the elderly are caused by cerebrovascular disease, cerebral depression, Parkinson's disease, neurological disorders, psychiatric diseases, as well as diseases that cause muscle stiffness, making it harder to digest, abnormal weight loss, altered eating behaviour, avoiding patients from drinking water or eating food because of fear of swelling, weakening the body, risking infection, and entering into nutrient deficiency, or the patient's anxiety about eating food together with others, getting away from society, eating bored, starting to eat alone, leading to depression.

1. Older people need special, easy-to-digest foods, especially those who are sick.
2. The altered physical condition of the elderly interferes with daily routines and affects emotions.
   
3. There's a changing hormone, and there's an extra need for nutrients.
   
4. Decreased social roles resulted in a loss of self-confidence, including loss of association with fellowmen or uncomfortable travel due to health problems.
   

Brand Value Proposition

It is a healthy food product with complete nutritional value. It is ideal for older people who want to control their nutrient intake and are fed up with food choices according to their needs. The packaging also takes into account the body condition and lifestyle of older people. It also allows older people to carry and handle more conveniently.

Mood & Tine

1. Elements:illustration,typography/color,Packeging materia
2. Mood & Tone:friendly,fresh,
   

Nutrition jelly

“Nutrition jelly” means that the jelly needs to be different from the food to be eaten. It has a certain level of solid meat characteristics that are similar to the eggs. It is edible, so it can be chewed, but not too hard because it can cause scars or scratches. At the same time, it should not be too liquid because it will give the person a chance of becoming infected.

Calcium Milk

“Calcium milk” is a way for who be an osteoporosis or who carry to be .This milk powder add more 50 % calcium in 1 straw.it can help to much for treat an osteoporosis.  It can dissolved in room temperature water that mean you can already drink it every time .

Instant Ink Cap Mushroom Congee Gel

New health food products that will help provide complete nutrition per day Can help prevent choking. Because the porridge can change from liquid to jelly, just leave it for 20 minutes, so it is suitable for the elderly or patients who are convalescing and want to practice chewing. The little cone mushroom has properties to help nourish the body to be healthy. Adds freshness, relieves cough, expels phlegm, relieves nausea. and nourish the brain to be strong.