SCGP

CAPSAUCE

Idea Tank
Team : pchan1nt

Member

Mr Chanint Juntawong

CAPSAUCE is a tablet sauce product designed to assist in measuring the amount of sauce, which may differ from the normal pouring of liquid sauce. We have chosen to make the bottle body ergonomic for easy handling and added simple graphics to indicate the filling volume and consumption amount on the back of the package.

This decision was made after observing that elderly consumers who cook food might find it challenging to adapt to weighing or measuring, potentially leading to excessive intake of nutrients, such as sodium, with negative effects on health. Therefore, the product bottle is designed to aid in holding and provides clear quantity indications. Additionally, it features a simple and modern design with large letters to avoid emphasizing the issue of aging for consumers.

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