The apex of pyramid

70-80% of what we perceive and learn comes from vision. Clear vision becomes crucial as we enter the later stages of life when vision problems become a top health concern. Protecting what aids our vision, like “glasses”, with packaging that truly serves this purpose is more important. This gives rise to the concept of “The apex of pyramid.” Today, the triangle shape is a fundamental base in constructing buildings or bridges, with stability on both sides. It’s like the elderly who accumulate life experiences, connecting with Emotion Value to provide seniors with a sense of balance, stability, success, excitement, and challenge. Even as the body may weaken, mental stability remains and grows. With packaging designed to enhance experiences and improve the quality of life for seniors. Designing eyeglass packaging from “The apex of pyramid” concept is powered by the younger generation, bringing change to seniors’ lives. The triangular shape reinforces the packaging’s strength, as triangles are the most stable shape and resist deformation from external forces, ensuring the safety of the cherished eyeglasses. The packaging’s ability to transform from a triangular shape to a square shape also influences a sense of simplicity, comfort, and balance. It’s convenient and easy to use, making it portable for all occasions, while also saving space in your bag. Adding symbols for clear opening instructions and a semi-circular area extending beyond the box’s edge aids seniors in grasping and opening. Made from recyclable paper material driven by ESG principles, it stands for sustainability and increasing importance throughout the value chain. It can be reused and recycled, ensuring both eyeglass protection and environmental preservation, equally important in the industry.