SCGP

GPocket

Idea Tank

Team : GPocket

Member

Mr Yodsaphak Rattanaseeha

The foldable glasses packaging is designed to be portable, allowing it to be stored in a pants pocket or shirt pocket when not in use. The material used is recycled cardboard to make it environmentally friendly, with the recycled cardboard dyed green to give a natural feel. The packaging is a complimentary item for those who purchase glasses from the GPocket brand.

GPocket is a brand that sells foldable glasses, whether sunglasses or blue light blocking glasses. When customers purchase glasses from this brand, they will receive this packaging or glasses case as a free gift, allowing them to store the glasses conveniently and carry them easily. Just fold the glasses, put them in the case, and then store them in a shirt or pants pocket.

This brand focuses on a target group of people who don’t wear glasses all the time or only wear them for specific periods, such as when working on a computer or when using sunglasses and then putting them away. I’ve noticed that people who don’t wear glasses constantly tend to store them in cases that are difficult to carry, or they may place them elsewhere and forget. This brand aims to reduce issues with glasses cases, as some people don’t want to carry a case because it’s cumbersome or too big. We’ve reduced the size so that it can fit in a pants pocket or shirt pocket, making it more convenient to carry.

other Ideas

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