SCGP

Moo Dol Yor

Idea Tank
Team : THE INSIGHT

Member

Mr Bowonphot Aupkaew

The pork sausage packaging is designed to be simple and approachable, using graphics to communicate the activities inside, capturing the interest of consumers who may be unsure of how to use Moo Yor in their cooking. The concept resembles a mystery menu box, featuring different recipes and step-by-step cooking instructions within the packaging.

Additionally, the design minimizes the use of paper and plastic, promoting sustainability. Furthermore, the packaging is reusable as a compact bookmark, making it easy to carry in everyday life. This innovative approach not only enhances the culinary experience but also aligns with eco-friendly practices.

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