SCGP

Pet Food Packaging: Friends of diverse generations

Idea Tank

Team : Nguyễn Tiến Phát

Member

Mr Tiến Phát Nguyễn

Mr Tiến Phát Nguyễn

Taking care of your pet on a regular basis can help seniors age maintain a regular daily routine at certain times. The Experts say that maintaining a regular schedule also helps seniors better able to cope with other changes in life in the most appropriate way. Pets are like friends of the elderly,

In addition, life today is becoming more and more stressful, especially for children and adolescents, who are struggling with studying, exams, relationships with peers, and pressure to succeed. Pets can help children reduce stress in their lives. Besides the feeling of love and trustworthy friendship that an animal can bring, petting or playing with a pet also helps with birth changes. The child's body becomes more active. This is considered a benefit of keeping pets for children's psychological and physiological development.

Besides, meeting the needs of pet care from children to the elderly, the Pro-pet VN dog and cat food packaging design project wants to motivate users to connect with the best foods for pets. through packaging bearing images of dogs and cats stylized according to occupations familiar to adults as well as children in life.

The product will be a packaging set of 4 food flavors for both dogs and cats from 3 months old to adults. These 4 characters represent cats from small to large and they are personified as 4 members of a family with different occupations and statuses they have one thing: they want to have time to cook for their pets and eat. always stick with them. With four different colors and mascots with important professions being police, nurses, singers, and students, symbolizing the pet's developed personalities that the owner wants to be healthy (police), and safe. healthy(nurse), flexible(student) and beautiful(singer).

In conclusion, this is a packaging set with an eye-catching design, promoting purchases from many different ages, especially the elderly as well as children. Furthermore, they can be reused to make items such as pet transport cages, toolboxes (packaging level 2), plant pots, decorative models, shopping bags (packaging level 1), and so on. This design will be delved into the later stages of the competition and on the Vietnamese and international markets to help motivate shoppers to protect the environment and increase the friendliness of packaging in the future. At the same time, mascot design and graphic design can also be applied in packaging production.

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