IDEA TANK
Announcement
Category: Sustainable Packaging for E-Commerce
The Best of Challenge
Team: Bàn Làm Việc
Member
- Mrs Tú Anh Hà
- Mr Đức Tùng Nguyễn Lê
Runner-Up
Honorable Mentions *Not ranked by score
Team: lovescgp
Member
- Mr Lâm Nhựt Tiến
Team: Pampara
Member
- Mr. Lê Thanh Phương
Category: Gift Set
The Best of Challenge
Runner-Up
Team: Strawberry
Member
- Ms Nguyễn Thảo Uyên
Honorable Mentions *Not ranked by score
Team: KICHO
Member
- Mr thắng nguyễn
- Mrs Hương Trà Nguyễn
- Mrs Minh Thư Đào
Category: Marketing Display
The Best of Challenge
Runner-Up
Team: Pampara
Member
- Mr Lê Thanh Phương
Honorable Mentions *Not ranked by score
Team: Daisy
Member
- Mr Hồ Duy Thiệt
- Ms Võ Ngọc Mỹ Uyên
- Ms Đoàn Nguyễn Ái Nguyên
Team: Ba Chàng Hiệp Sĩ Mộng Mơ (Three Dreamy Knights)
Member
- Mr Hoàng Việt Lê
- Mr Văn Quyền Nguyễn
- Mr Minh Phan Tiến
Shortlisted Ideas
*Not ranked by score
Category: Sustainable packaging for e-commerce
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Redesign the E- Commerce packaging for Vị Xưa fish sauce
Redesign the packaging for Vị Xưa fish sauce using a new approach to highlight the origin of the fish sauce bottle. -
Barona, swift hands, aroma fills the air
Box contains: 20 packets. Structure: The box is designed with a simple structure that protects the contents inside. The box's design allows consumers to repurpose it into a tray for holding spices, helping to keep the kitchen tidy and leaving a mark of Barona in every home Graphics: The design for Tet features some characteristics like apricot blossoms, and aims to convey that purchasing Barona spices will help women save time to gather and celebrate during Tet. However, Barona still helps you bring unique flavors that are true to home. -
Complete packaging for Barona sauce pack
The Barona sauce pack is designed with a fresh, vibrant interface that highlights the image of fresh vegetables and uses bright colors like red and orange to evoke appetite at first glance. The compact, convenient packaging is easy to carry, featuring a resealable cap for reuse. Product information is clearly displayed and easy to read, emphasizing the product’s natural ingredients and quick preparation. The eco-friendly packaging material ensures that customers not only trust the sauce’s quality but also contribute to environmental protection. -
New Packaging - Beautiful on the Outside, Quality on the Inside.
"New Packaging - Beautiful on the Outside, Quality on the Inside" embraces a simple yet modern style, with vibrant green and yellow tones representing freshness and nature.
Category: Gift sets
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Lunar Radiance in Royal Hues
Box contains: 4 boxes of cakes and 1 box of tea Material: Chipboard Structure: The box is designed with a structure similar to a Japanese shirt. The pattern details are embossed to highlight the shirt. The inner shirt is coated with a glossy Kinh Do logo to create a delicate silk pattern effect. Graphics: The graphic design of the cake box focuses on recreating the beauty of the Japanese shirt, a royal costume that is loved not only in the past but also in modern times: Outside: The box has the shape and pattern of the Japanese shirt with elegant lines and traditional patterns bearing the mark of the royal court. Inside: Each cake box contains typical patterns often seen on the Japanese shirt, meticulously and skillfully designed to highlight the spirit of Vietnamese royal culture. This design not only creates an eye-catching product but also shows the honor of the traditional beauty of Vietnamese culture, through the image of the splendid Nhat Binh shirt and royal motifs. -
Kinh Do - "The train connecting hearts"
Project: "The Train Connecting Hearts" In the heart of every person, there are always 6 different Love coordinates including: Friendship, love, familial sentiment, Teacher-student relationship, Self-love and Patriotism. With Kinh Do's mission of always being a catalyst to help "connecting hearts" every spring, a train using emotional energy was born to become a means to connect and illuminate the 6 coordinates above to make our hearts and souls gradually become more complete and whole. -
The Carousel Lantern of Kinh Do
The design is a combination of two images: "Nguyen Dynasty costumes" and "carousel lanterns," aimed at honoring the traditional beauty and cultural values of Vietnam. -
Cosy Marie - Kinh Do | The Tet's sunshines, the taste of Spring
Lunar New Year, a festive season of reunion and new beginnings, brings a sense of warmth and connection between family and friends. Inspired by the image of traditional window frames with classic iron bars, the packaging design of Cosy Marie - Kinh Do not only evokes Vietnamese architecture but also opens up a space of memories and emotions, where each door welcomes the early spring sunshine. -
"Xuan Vien" - Barona's 2025 Tet holiday gift set
Tet is a busy time for homemakers, as they are always occupied with preparing meals for their families during the holiday. "Xuan Vien" draws inspiration from the traditional market basket and carries the mission of being a companion for homemakers in the kitchen, helping them prepare the essential spices for the Tet holiday. With the motto "The Tet market is not that far, everything is available at Barona", Barona offers users delicious seasoning products for Tet dishes such as Pho, Beef Hotpot, Braised Pork, and Vi Xua Fish Sauce, among others. The "Xuan Vien" Tet gift set helps Barona get closer to consumers, supporting homemakers in making family meals more delicious, cozy, and filled with the flavors of spring.
IDEA TANK
Mini fan box
Reusable mini fan paper box as display stand and phone holder
Q-tub shower soap packaging
The packaging is both a soap holder and a soap holder to avoid mold
Kinh Do mooncake
This is a product not only be design for recycle and upcycle but also for connecting people.
VERSATILE FOOD CONTAINER
With the original function is food container, the product can simply be upcycled as a take-away bag. The product is created according to the criteria: multi-functional, easy to use and environmental friendly.
Natural Soap AN'Sw _ NATURAL LIFE
Natural soap with 4 different types. The artwork I use a new and modern geometric style that can show us the featured of each types. Using bright colors which are fit to the spirit of the products is from natural materials. The packagings of 4 types were designed with a beautiful gradient color range that easily attract the customers to buy and collect these packagings.
RADIATE - MOC LAM INCENSE
Packaging for relaxing incense products can be used in many places. In order to meet the needs to be able to use the incense sticks anywhere, at any time and to catch the incense ash, the packaging is integrated with an incense holder and ash container. The packaging design creates elegance and modernity. From there, the life and value of the packaging are increased.
EQUO Drinking Straw Packaging Re-design
The mission of EQUO is ridding the world of damaging and wasteful single-use plastic, by providing SMALL SOLUTIONS that have a BIG IMPACT. With the help of this project, EQUO's eco-friendly drinking straw packaging will be redesigned to seem more contemporary and appealing, and to have more sensible recycling and reuse techniques.
''TÁCH TÁCH'' - The Sunflower Seeds's Packaging
Packaging for sunflower seed products. Packaging takes the properties of sunflower seeds from the shape, to the way of opening and even the parts of the seed. This type of packaging can be split in half to get the product inside and reuse the packaging as a container for the seed coat.
ADORABLE JELLY BEAR _ JELLY ZOO _ BIBICA
Different flavors and packaging options are available for candies. The sweets' bear form and the artwork are exhibited in a way that complements the flavor's essence and gives the bears a joyful, energetic appearance. Very cute, attracting kids' interest. Yellow Bear and Orange Bear have a powerful, dynamic, energetic look that is particularly excellent for the personality of little boys, in contrast to Purple Bear and Pink Bear, which have a pleasant appearance but are also attractive, lovely, and well-suited to the personality of child girls.
Shoes racks together
Shoes box can be reused into a shoes rack
CUSTOMERS GIVEAWAY GIFTS- STORY OF TRA- DA LAT FARM
Re-designing the packaging of Da Lat Farm’s gratitude gift set